Sample of press release

Writing and Editing Publicity: A Complete Guide for Public Relations and Media Professionals" by Robert M. Knight
“A press release is a written communication reporting specific but brief information about an event, circumstance, or other happening.”
Gucci's Lido 2025 Collection: A Blend of Summer Elegance and Sustainable Luxury
In Italy May 23, 2025 Gucci has introduced its new bag collection “Lido 2025”, specially designed for the summer season. The collection is a beautiful blend of classic and modern styles, featuring light colors and unique designs.
The collection consists of the GG Marmont Woven Shoulder Bag, Mini Bucket Bag designed by Sabato De Sarno. The collection is a beautiful combination of sustainability and luxury.
“We have included the scent of summer, freedom and Italian elegance in this collection,” said Sabato De Sarno. The Gucci Lido 2025 collection is now available on the Gucci website and in select stores.
About the company:
Founded in Florence, Italy, in 1921, Gucci is a renowned Italian fashion house celebrated for its craftsmanship, innovation, and timeless design and is today one of the world's leading luxury fashion brands.
Contact: 
press@gucci.com 
+39 02 880 771

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